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Published work. Health. Corona virus.

  Indeed, Coronavirus is probably the worst thing since the Black plague. Hundreds of thousands of people have been affected worldwide, and the number is growing by leaps and bounds every day. No government seems to have come out with a viable antidote, and reports say there is at least a six month wait period before a remedy can be declared. What is the world to do until then? People are getting infected and even dying. Especially the older people are facing the brunt of the disease, as their immunity levels are low, and they are succumbing to the infection. The disease was first identified in the Wuhan district of China from where it spread worldwide, and now except for Antarctica, no country in the world is free from this virus.   Countries are desperately trying to flatten the curve of the number of infected people in the hope of containing the infection and beat the Coronavirus by increasing the rate of recovery over the rate of infection. Something that may work for ...
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Published work. Technology. SEO.

   How to Identify the Right Keywords for Your Non-profit SEO.   Do you know how to create an optimal keyword for your business’ SEO needs? If not, read on. Firstly, let us find out what a keyword is: A keyword is a small term. Often one or two words that best describe your business online. It may point out a particular functionality of your business or the gamut of your business, for the benefit of search engines hitting your site when people search with those ‘special’ words. Using the correct keywords will lead your business to the top of search results with a better possibility of having a ‘hit’. Below are a few points to keep in mind while keying up those keywords. Thinking like a searcher : Thinking like a person on the inside looking for words to describe your business won’t deliver much, as it is a myopic vision. You ought to think like the seeker because the searcher doesn’t know what to expect, you have to tell him what to expect...
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Published work. Technology. AI and ML.

  Challenges in Data Preparation for AI and ML   Data is a major component of any Machine learning project. Without it, it's like catching fish in the sand. Data preparation is one of the most bothersome parts of using data for Machine Learning. According to a recent study, data preparation takes more than 80% of the time spent on each ML project. Data scientists spend the majority of their time on data cleaning (25%), labeling (25%), augmentation (15%), aggregation (15%), and identification (5%).[1]   Challenges in Data Collection: A few of the significant problems in data collection are: Complicated forms: They can cause people to respond wrongly, in an incorrect fashion or not at all due to the difficulty. Literacy can be a block: The scholarship of a person can be a blockage in answering the form correctly. Also, the person can be specially-abled and hence incapable of solving it successfully. Langu...
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Published work. Technology. LMS.

  What is a learning management system(LMS)?   A learning management system is a software application platform that performs functions like delivery, management, result tracking and report generation of online courses and programs. Why use an LMS?   It is good for businesses and educational institutions to teach online courses that are available all the time to the users. It helps track how each user is progressing through the various courses. It can be used to quickly customize the courses for learners. The ability to track individual progress can help an organization manage its individual goals. How the training content is going to be delivered?   Instructor-led training: People meet in groups to meet the trainer and have an in-person training session. Online meetings: Learners meet online using a video/audio conference capability and the trainer takes the class online. Online self-paced training: Learners have access to archives of videos, audi...
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Published work. Technology. CRM

    Understanding the need for the non-profit before choosing a technology It is important to understand the need of the workers before implementing technology. The most successful technology implementations start with discussing technology first as well. Enough emphasis should be given to the need of the workers by talking to them and finding those needs out. To bring changes to the CRM you must find out which processes the workers are following and then whiteboard those changes.       2.  Distinguishing the level of access by creating a responsibility matrix A responsibility matrix or a RACI(for who is Responsible, Accountable, Consulted, and Informed) chart must be drawn up to determine each user’s level of access in the CRM since everyone shouldn't be able to access all the information stored in the CRM. The level of access must be determined by the role the user plays in the organization. Each user’s level of access must cor...
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Published work. Technology. Content marketing statistics.

  Top 10 Content Marketing Statistics That Will Blow Your Mind   These days everything is about statistics. Game scores, company portfolio, etc. A company needs to be quantifiable in this world, for the sake of the customers. Statistics help customers make up their mind about content marketing organizations especially. It helps in overcoming and counterbalancing our subjective minds, finding a clear position amid the clutter and emphasizing on ROI(Return on Investment). Having clear statistical records is important for predicting trends and future happenings. Following are 10 statistics about content marketing that are important for this decade: i. According to Pew Research, 26% of US adults are almost always online . They’re a component part of the 77% of US adults who are online daily. They are online varying between once and many times a day. On a worldwide basis, Statista says the total digital populace is about over 4 billion, including 3.7 billion mobile interne...
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