Published work. Technology. CRM
- Understanding the need for the non-profit before choosing a
technology
It
is important to understand the need of the workers before implementing
technology. The most successful technology implementations start with
discussing technology first as well. Enough emphasis should be given to the
need of the workers by talking to them and finding those needs out. To bring
changes to the CRM you must find out which processes the workers are following
and then whiteboard those changes.
2.
Distinguishing the level of access by creating a responsibility matrix
A
responsibility matrix or a RACI(for who is Responsible, Accountable, Consulted,
and Informed) chart must be drawn up to determine each user’s level of access
in the CRM since everyone shouldn't be able to access all the information
stored in the CRM. The level of access must be determined by the role the user
plays in the organization. Each user’s level of access must correspond to their
responsibilities in the organization.
3.
A thorough check of the non-profit’s technological infrastructure
Unannounced
natural calamities can occur like hurricanes or earthquakes. How will you
protect your data then? The system must be strong enough to support backups in
these scenarios and have a clear disaster management plan and system set up.
The local fire department can be contacted for having a rundown or the
checklists for a fire evacuation plan. The data is above all and must be
protected at all costs.
A
thorough check of the non-profit’s technological infrastructure
Unannounced
natural calamities can occur like hurricanes or earthquakes. How will you
protect your data then? The system must be strong enough to support backups in
these scenarios and have a clear disaster management plan and system set up.
The local fire department can be contacted for having a rundown or the
checklists for a fire evacuation plan. The data is above all and must be
protected at all costs.
- Using the cloud server
If
you are handling donor data on the premise then you should look for a cloud
alternative. Because you are handling large amounts of data all the time which
is inconvenient. Also having a cloud server allows you to access the data from
outside the periphery of the establishment. You are also vulnerable to system crashes
which can destroy the data and handling computer updates yourself, which is
inconvenient if not dangerous.
- Securing the CRM through password protection and similar things
The
CRM should be protected through password protection. Efficient and strong passwords
should be used and the passwords must not be kept lying around here and there.
The passwords should be a combination of letters, numbers and special
characters to have maximum strength. Also, a password management tool should be
used which has encryption to safely store the passwords. Passwords are
necessary to maintain access levels as not everyone is granted the same access.
- Have a CRM planning, implementation, training, and maintenance
phase
You
are not done with only password protection and access separation. You must also
provide hands-on training to your employees. That is because CRM implementation
isn’t only about IT but there are people skills involved as well. There should
be a phase-in implementation when resources need to be devoted to onsite
training or to consultants from outside the company to train your company’s
employees on how to use the CRM and extend its functionalities.
- Have connections with an online community
It
is always good to be connected with an online community that can review and
praise or criticize your work. The community is an empathetic, benevolent group
where everyone wants to work for the betterment of the others, and a lot of
ideas get exchanged. It is more productive if you make your organization work
with a community, you will get friendly messages and encouragement along with
positive feedback.
Thus
you can see that having a good CRM involves a lot of other responsibilities.
Using the CRM with success for your non-profit involves going through a lot of
additional exercises than just installing the CRM. You need to take care of the
hardware, and you need to take care of the people, your employees by providing
training. This article covers, in a gist, the IT approach of running a CRM for
your non-profit.
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